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1. dio : Javna diplomacija ; Brendiranje država i nacija ; Međunarodni odnosi s javnošću
2. dio : Područja primjene - Hrvatska iskustva
Adapting marketing to libraries in a changing and world-wide environment : papers presented at the 63rd IFLA Conference, Copenhagen, September 1997 = Le marketing des bibliotheques a l'heure du changement et de la mondialisation / edited by = edite par Rejean Savard
Bankarski marketing / Marija Tomašević Lišanin
Hrvatsko društvo i turizam : prilog socioekonomiji lokalnog razvoja / Saša Poljanec-Borić
Intelektualno vlasništvo i marketing : pravni aspekti suvremenog marketinga / Dragan Zlatović
Leksikon marketinga / urednik Jozo Previšić
Library management and marketing in a multicultural world : proceedings of the 2006 IFLA Management and Marketing Section's Conference, Shanghai, 16-17 August, 2006 / edited by James L. Mullins
Management, marketing and promotion of library services based on statistics, analyses and evaluation / edited by Trine Kolderup Flaten
Marketing libraries in a Web 2.0 world / edited by Dinesh Gupta and Réjean Savard
